3 Keys to CRM Success
When people asked me what I do, it was always very easy to say, “I sell CRM software”. While sitting in a conference session given by Barton J. Goldenberg, something I’ve felt for a few years was cemented. According to…
Using CRM to turn up Customer Delight
People love to buy stuff. Customers, the people that buy stuff, love to feel important. And, consumers love to be wowed. How can CRM help you up your customer delight? I take my car in for regular service. Thanks to…
Spring Cleaning Your Database
What does your spring cleaning routine include? I typically like to get in all those nooks & crannies with my Swiffer duster. I strip everything off the desk and give it a really thorough wipe down. Beware piles of paper,…
5 Reasons your CRM is awful
Sales people are often quick to blame their CRM systems for things. Things we hear are, "Our CRM is awful, it's so slow! Or, "Our CRM is awful, do they want me selling or entering data?!" Or our favorite, "Our…
5 ways to minimize data hoarding
Now that you know you have a data hoarding problem, how do you fix it? In our last blog, we talked about data hoarding and how it costs your company money. (Read more about the costs here.) In this blog,…
3 ways data hoarding is costing you
Are you a data hoarder? You might be shaking your head, but have you ever kept a contact or so because someday you just might need their information? Or maybe you keep the data because that prospect may suddenly be…